In an age saturated with digital renderings and AI, the power of a physical model remains deeply compelling. The weight of it in your hands, the play of light across its surfaces, the ability to explore space from every angle – it's a tangible bridge between imagination and reality that digital tools often miss.
At Jestico + Whiles, model making is an integral part of our design process, not an afterthought. It allows us to rigorously test ideas, refine proportions with precision, and communicate spatial qualities in a way that drawings and screens struggle to fully capture. It's a process that's tactile, intuitive, and ultimately revealing.
From concept to presentation, landscape to detailing – models are used throughout the design process at all scales, from a 1:1000 roofscape massing to a 1:1 balustrade detail.